DIGITAL CAMPAIGNING HOW-TO

It is clear - Black people have a strong presence on the internet. Over the past years, we’ve seen the horrific videos of police shootings circulating online and we’ve seen the powerful images of Black people banding together in the fight for liberation. In this way, the internet has undoubtedly become a powerful tool for sharing information and organizing people into action. Now how do we turn that presence into more POWER to make the social change we seek?

How do we scale the change that digital campaigns are making in this world so that more of the issues facing Black communities in this country can be addressed?

How can we ensure that Black people benefit from the power built in these digital campaigns?

How do we support more Black people and allies in learning the skills and strategies necessary to launch and win digital campaigns that benefit Black people?

You have made the first step - you are here. You don’t like the way things are, and you chose to do something about it.

By launching an OrganizeFor petition you are fighting back. This is a tool for us to build power online with other people who share the same values and interests, and then use that power offline to win campaigns that measurably improve the quality of life for Black people and communities in our country.

Powered by Color Of Change, OrganizeFor helps members interact with each other and puts the digital campaigning tools in your hands.This platform expands the reach of Color Of Change’s mission to build political power for and with Black people.

Don’t worry if you don’t know how to use the digital campaigning tools yet - this is the place to learn all about it!

ORGANIZEFOR EVENTS!

CHECK SOON FOR NEW ORGANIZEFOR EVENTS